veranda at five

Three sisters - Mariam, Mahin and Zainab Hussain - are behind Veranda at Five, a contemporary homeware design brand that mixes eclectic prints with traditional craft and thought-oriented design. Veranda’s name harks back to a time when the girls spent hours on their veranda playing, listening to their grandparents tell stories, and enjoying tea and gossip. Frustrated with the limited design options available in the local market, the sisters wanted to create something proudly Pakistani but modern in its aesthetic. Today, Veranda’s designs pay homage to the richness of Pakistani culture, but always with a fresh, contemporary perspective. The label liberally draws on emblems of Karachi - places like Kharadar, Empress Market and Do-Minute Chowrangi, whose names and pictures appear on their beautiful upholstery pieces, textiles, trays, screens, rugs and scarves.